Customize your car on demand
Wrapp's philosophy is simple. Customize your car from the comfort of your phone.
I engaged to brand and develop a destination car customization application that would attract the likes of gearheads, exotic car owners, individuals, and vinyl wrap installers. I worked closely with the team at Wrapped by SB in Cleveland, OH to design an experience that can organically bring in business for them and installers everywhere. I began with developing a brand identity, concept development and strategy.
The goal was to create an escape from the photoshop, allowing customers to change the color of their car and contact licensed installers who are able to help them give their ride a new look.
Services: Brand Identity, Strategy, Market Research, Concept Development, Art Direction